Male Excel
Fem Excel

Treated over 100,000+ members

The Leader in Men's and Women's Hormone Replacement Therapy

As the industry’s very first HRT telehealth clinic, we’ve had the tremendous opportunity to change the lives of over 100,000 members within the Excel Medical umbrella.

Benefits for Males

Benefits for Females

Benefits for Males

Better Energy:

Better sleep, refreshed mornings, and the power to get through the day with motivation and enthusiasm.

Improved Relationships:

Improved libido, mood, and mental clarity with less anxiety, depression, and irritability for an improved state of mind.

More Muscle:

Increased lean body mass, faster metabolism, and better muscularity for more confidence and increased longevity.

Benefits for Females

Renewed Energy and Motivation:

Fatigue, burnout, and the constant push to “power through” are replaced with being fully engaged in life again.

Emotional Balance and Mental Clarity:

Restored hormones can ease mood swings, anxiety, brain fog, and even depression.

Confidence in Body and Mind:

Eliminate the root cause of weight gain, disrupted sleep, low libido, and other challenges related to hormone imbalance.

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Male Excel
Fem Excel

The Excel Advantage: Life-Changing Results

The Excel Advantage is a symptom-based hormone replacement program that improves energy, sleep, sex drive, and muscle mass while reducing the risk of age-related disease.

Providers

  • Leading US-Based Hormone Specialists
  • Selected and Trained by Dr. Peter Fotinos
  • Dedicated Medical Team
Learn More

Protocol

  • Symptoms-Based
  • 60-day Assessments and 6-month Blood Tests
  • Daily Micro-dosing
  • Do Not Block Estrogen (men)
  • Based on Decades of Clinical Research
Learn More

Prescriptions

  • Bioidentical Hormones Made in the US
  • Includes the complete hormone treatment
  • Choice of Injections (men) or Gel
Learn More

Providers

  • Leading US-Based Hormone Specialists
  • Selected and Trained by Dr. Peter Fotinos
  • Dedicated Medical Team
Learn More

Protocol

  • Symptoms-Based
  • 60-day Assessments and 6-month Blood Tests
  • Daily Micro-dosing
  • Do Not Block Estrogen (men)
  • Based on Decades of Clinical Research
Learn More

Prescriptions

  • Bioidentical Hormones Made in the US
  • Includes the complete hormone treatment
  • Choice of Injections (men) or Gel
Learn More

The Excel Advantage Guarantee

We are so confident in our approach that we offer The Excel Advantage Guarantee. Follow our protocol for 90 days. You’ll see results, or we’ll refund your membership fees.
*Click here for full terms and conditions.

Our Story

Getting old is inevitable. But thanks to Excel Medical, feeling old is a choice. Through customized care and convenient medication delivery, we prescribe hormone replacement therapy that enables men and women to feel young in spite of their years. In doing so, we’ve blazed a new trail in the healthcare industry, helping patients age better, live better and enjoy a lifetime of vibrant health.

Life-changing benefits of our patient-centered care include:
  • Restored Energy
  • Deeper Sleep
  • Muscle Tone
  • Mental Clarity
  • Renewed Confidence
  • Weight Loss
Excel Medical’s leadership team combines decades of experience in healthcare, technology and customer service to achieve our mission.

Craig Larsen

Co-Founder Chief Executive Officer

Craig has over 30 years of executive leadership. He has extensive experience in scaling businesses to profitability, including 13 years dedicated to growing the healthy aging market. He co-founded Aquesta Bank and later sold it to UCBI. He also co-founded the first cloud-based software in the US.

Craig Larsen

Co-Founder Chief Executive Officer

Craig has over 30 years of executive leadership. He has extensive experience in scaling businesses to profitability, including 13 years dedicated to growing the healthy aging market. He co-founded Aquesta Bank and later sold it to UCBI. He also co-founded the first cloud-based software in the US.

Leif Wombwell

Co-Founder Chief Strategic Officer

Leif is a global entrepreneur and high-level strategist with over two decades of experience revolutionizing the healthcare industry. Since 2001, he has been at the forefront of leveraging innovative technology and digital solutions to establish multi-million-dollar brands focused on optimal aging and vitality.

Peter Fotinos, MD

Chief Medical Officer

Dr. Fotinos is an international leader in bioidentical hormone replacement therapy, age management, and preventive medicine. He developed The Excel Advantage, Excel Medical’s unique HRT protocol, which helps patients achieve optimal health and longevity through personalized treatment plans.

Chris Halstead

Chief Operating Officer

Chris is a seasoned business leader with experience in retail, operations, and healthcare. He has led operations for over 2,300 stores, generating over $3 billion in sales. At Excel Medical, Chris’ core mission is delivering exceptional customer experiences to change lives through preventative healthcare.

Ken Mahony

Chief Marketing Officer
Ken has over 30 years of experience in consumer and subscription-based marketing. He was the driving force behind the success of Guthy-Renker and Proactiv. He is a market disruptor, generating $1.6B in annual sales. He was also an executive with Scholastic and DMS.

Silvan Leuthold

Chief Technology Officer

Silvan has over 15 years in technology leadership. He has led the development of highly scalable platforms for streaming media, online advertising, mobile messaging, online payment and -wallet solutions. He has also been the founder and investor of multiple tech successes.

Melanie Connellee

Chief Financial Officer

Melanie is a CPA with 25+ years of experience in finance and strategy at firms like EY, McKinsey & Co., and JP Morgan. She’s led several consulting firms as CFO, including one through a successful IPO. Her cross-industry experience and talent for building top teams now fuel growth and transformation at Excel Medical.

Our Process

We’re on a mission to transform the way people age by delivering healthcare that focuses on optimization and prevention. Our protocol, developed by a renowned Preventive Medicine expert, makes us one of the most sought-after Healthy Aging clinics in the US.

Online Digital Healthcare

Unlimited access to your own licensed medical providers via email, text, phone, or video.

In-House Lab Testing

Excel Medical owned CLIA certified labs offering comprehensive blood testing. Learn More

In-House Hormone Specialists

US Based physicians and HRT specialists hand-picked and trained following The Excel Advantage.

Personalized Health Plans

Prescription medication and HRT treatments designed for optimal health delivered to your home.

Online Digital Healthcare

Unlimited access to your own licensed medical providers via email, text, phone, or video.

In-House Lab Testing

Excel Medical owned CLIA certified labs offering comprehensive blood testing. Learn More

In-House Hormone Specialists

US Based physicians and HRT specialists hand-picked and trained following The Excel Advantage.

Personalized Health Plans

Prescription medication and HRT treatments designed for optimal health delivered to your home.

Provider Network

Our extensive provider platform consists of a network of doctors, nurse practitioners and other healthcare professionals spanning the entire country.

We’ve served

+

Patients and Counting…

Real Stories from Real Members

Trustpilot

Treated over 100,000+ members

The staff are knowledgeable and focus on more than just hormonal optimization but your overall health maintenance based on my own personal goals. I've personally lost 25 lbs since beginning and I feel better both physically and mentally and at 58 l have a better body than I did when I was 45. I completely endorse their service.
Dave H
I really feel like that they take the time to go over your needs unlike some online providers. I love that you get a one-on-one video consultation prior to the start of treatment and continued follow-up throughout treatment. I’m really starting to feel like myself again. I would highly recommend giving them a try!
Debrah
Male Excel was PERFECT! I had my first appointment today and had a great experience... Everyone was exciting to speak with and my provider was awesome! She explained the process thoroughly and answered all my questions professionally! Great service and very convenient!
Chris C
This program has been life changing. I finally am sleeping through the night - no more hot and cold interruptions. I have so much more energy throughout the day and my mental fog has diminished, as well.
Maggie
Highly professional-Highly Effective. Immediate delivery of meds and supplies. Extremely attentive professional staff. Felt an improvement in performance with in the first 2 weeks of starting the program. Highly recommend for men my age....55.
Scott M
I feel more like myself than I have in years. The care and compassion I’ve received from the Fem Excel team have been absolutely life-changing. I never thought I’d say this, but I finally feel hopeful about my health and future. If you’re feeling frustrated and unheard, I can’t recommend Fem Excel enough.
Tori
The whole experience has been very easy to navigate. Super helpful and friendly staff. Definitely recommend this company to anyone looking to enhance their life!!!
Jesse S

Frequently Asked Questions About TRT

How Do I Get Started With HRT?
You can get started with hormone replacement therapy by ordering your online medical consultation with one of our US-licensed medical providers. This consultation is your chance to go over your symptoms, medical history, and get your questions answered about treatment. Your order also comes with an at-home hormone test to check your levels.
Yes. Every member starts with a one-on-one online consultation with a licensed provider. This ensures your treatment is personalized, effective, and designed for your health needs.
Yes, we can seamlessly transition you to Excel Medical! Simply complete our enrollment process, which includes an at-home hormone test and an online consultation. From here, we’ll pair you with your own personal medical provider and get to know you, your unique needs, and your goals.
Yes! You can use our secure member portal to send messages directly to your personal medical provider. For urgent questions, you can even text our member support team to ensure prompt assistance.
No problem! Reach out to our member support team, and we’ll guide you through the process. You can resume treatment anytime.
Some patients notice immediate changes, while others may take longer. How soon you see results from your Hormone Replacement Therapy varies from patient to patient. Several factors influence the onset of your results, including the severity and type of symptoms being treated and your physiological makeup.
The term “bioidentical” means that the hormones used in our Hormone Replacement Therapy treatments are human-identical. Unlike synthetic hormones, our bioidentical testosterone and thyroid hormones match what your body produces. By giving your body something that is natural to its proper functioning, you’ll experience the most optimal benefits.
Our pharmacy partners are WellDyne and AnazaoHealth.

WellDyne
500 Eagles Landing Drive
Lakeland, FL 33810
(888) 479-2000

AnazaoHealth
5710 Hoover Blvd
Tampa, FL 33634
(800) 995-4363
Monthly memberships, which include unlimited provider access and personalized guidance, are $99 per month. Medications are billed separately, with costs varying based on your specific treatment plan.
Men: We can prescribe HRT and ED medications for men in all states except AR, CT, HI, LA, NH. ED medications cannot be prescribed in ND. Women: We can prescribe HRT for women in all states except AR, CT, HI, LA, NH, MN, SC. This information is accurate as of June 17, 2025, and may change without notice.

Providers

  • Leading US-Based Hormone Specialists: It’s all we do, and we’re the experts. Led by Dr. Peter Fotinos, our team brings years of specialized experience in hormone therapy, ensuring that your treatment plan is effective and transformative.
  • Dedicated Medical Team: We take the journey with you, providing continuous support and guidance throughout your treatment.

Protocol

  • Symptoms-Based: Your symptoms are a window into your health. Our treatments are customized to address your specific health goals, working to eliminate symptoms and promote long-lasting vitality.
  • Regular Assessments: We monitor progress and adjust treatment every 60 days. This includes 6-month blood tests for Testosterone, Estradiol, DHEA, Free T3, and PSA to optimize hormonal balance.
  • Daily Dosing, Micro-Dosing (men): Mirrors your body’s natural hormone production, providing safe, achievable, and sustainable results with minimal side effects.
  • We Don’t Block Estrogen (men); We Optimize It: Balanced estrogen unlocks testosterone’s full potential, fueling energy, muscle growth, libido, and mental clarity for lasting health benefits.
  • Based on Decades of Clinical Research: Our methods are proven, reliable, and backed by extensive research.

Prescriptions

  • Bioidentical Hormones: Your body recognizes these hormones as their own, minimizing side effects associated with synthetic alternatives. All our hormones are made in the USA to guarantee the highest standards.
  • Complete Hormone Treatment: Our combined treatments offer a proven route to better health and well-being. Medications include:
    • Testosterone
    • Thyroid
  • Choice of Injections (men) or Gel: Choose the testosterone medication that matches your lifestyle and preferences